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PPC

We can create a campaign for any budget, whether large or small. Our campaigns consistently deliver targeted, high quality traffic to your website. You pay for only the traffic you get. Rest assured, the traffic will be high qualified people ready to buy. Our full service management program provides support in three phases:

  • Research and Planning
  • Ongoing Testing
  • Optimization

In the research and planning phase, we learn your business. We employ a dedicated team for this. We get to know your market and target customers. This is the phase that will be the basis of your success. Once the research is completed, we create baseline metrics. These will give us a starting point for your campaigns and allow us to track your success. We will also devise a realistic campaign structure and reporting engine.

Creating a successful PPC campaign requires a well thought out strategy. We will place your ads on the most appropriate search engines. Your target audience will be most likely to see your ad and respond. We use the most compelling keywords to attract the right buyers. Our expert copywriters know the latest rules and restrictions. This means your ads stay up and stay relevant.

Part of tracking success is a good measurement tool. We track conversion rates and provide detailed data. This tells you what your ROI is on each ad. When you have good metrics, you can make tweaks and changes for the better. PPC advertising is the best value for marketing your website.

The testing and optimization phase is ongoing and crucial to your success. But it can be time consuming. We will continually monitor conversions, test and tweak your ads. We test keywords, search engine placement and ad text. We believe that there are always better conversion rates to be had. We specialize is getting them for you.

Things change on the Internet quickly. Search trends change quickly too. Even the language used to search changes over time. Add to this that search engines change their policies regularly. Each search engine has unique characteristics and a loyal user base. To be successful, these need to be considered. We are always researching the changes. This keeps your ads targeted in the right way.

PPC


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FREE WEBSITE EVALUATION CARD

Our experts will perform our standard 20-Point Inspection using an objective scoring system to identify the weaknesses and strengths of your site. Don't miss this opportunity to improve your search engine marketing results!
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